For our last speaker of the day we had Scott Mirkin from ESM Productions speak to us about the plan and execution of an event. Well that was what we were expecting. At first we were hearing all about the events that he and his team had put together in the past and the type of...

How do you know when you’re passionate about something? By how much time you spend on it? By telling other people about it? These are all questions I had going into the Passion presentation by Geno Church. His unique name matched his image perfectly as he stood before us...

When Dr. Jabro gave us the itinerary for the PRSSA National Conference our first day of class, I immediately circled the F.A.M.E. PR session. I have been looking into the industry of music and entertainment Public Relations for a while and couldn't wait to learn at the...

One of the biggest concepts that I’ve had trouble implementing in our Social Media and PR class this semester was the idea of personal branding, and I’m sure I’m not alone. Personal branding can be dizzying when professionals tell you how crucial it is but also being...

Runways and red carpet scenes are plastered all over today’s media and a leading contributor to upcoming trends in society. But did you know that there is an entire system of how each event is set up? Neither did I until this session with Nicole Garner from The Garner Circle....

I’m at a five-star hotel in Philadelphia, it’s 8 a.m. and I’m making a beeline for the coffee. The other caffeine addicts and I are here for the National Conference of the Public Relations Student Society of America. It’s officially our first day here at the PRSSA...

We glided up the escalator towards the ballroom where music and singing were heard as a welcoming sign of where the party was in the beautiful Loews Hotel. As we entered the ballroom, we walked into the 1920s and Gatsby atmosphere. The room was flooded with red, black, and...

Career Development Exhibition Monday, October 28, 2013 Agencies, corporations, and education institutions from around America gathered in one room for over 1,100 PRSSA members to speak to. Walking in there with some ideas of which companies to go up to, it was a terrifyingly...

Session 6: The World of Entertainment PR with Warner Bros. Television Sunday, October 27, 2013 As if the title of this session didn’t attract a large group of people to attend, there was a cupcake social directly after for all the attendees. The Warner Bros. Senior Vice...

Session 5: Spice Up Your Presentation Skills Sunday, October 27, 2013 Presenting is not a very popular topic to most people; in fact, it is usually a dreaded subject people tend to avoid. When deciding which session to attend during this time, I wasn’t too sure how I would...